Episode 48: Supercharging Your Sales Strategy with Channels, with Cory Snyder of Maropost

Listen to this episode from Leaders of B2B on Spotify. His role oversees channels and partnerships at Maropost, and he says utilizing channels can increase your presence and expand your sales team in a short amount of time with minimal investment. Snyder talks about the importance of thinking through a channel strategy thoroughly.

Cory Snyder, Vice President of Channel at Maropost and one of the Board Directors at the Cloud Software Association, joins today’s podcast. He talks about the power of working together, both internally and with other companies.

His role oversees channels and partnerships at Maropost, and he says utilizing channels can increase your presence and expand your sales team in a short amount of time with minimal investment. 

Snyder talks about the importance of thinking through a channel strategy thoroughly. Key elements such as identifying the right customer profile, onboarding your partners, and making it worthwhile for them are essential to success. 

Expand your revenue more quickly with a well-thought out channel strategy. Today’s episode provides some key learning points to get this done. 

• cory@maropost.com

• Linekdin - https://www.linkedin.com/in/corysnyder/

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