Episode 107: Customer Engagement and Product: A Case Study from Podcasting with Dave Zohrob of Chartable
Dave Zohrob, co-founder & CEO of Chartable, joins Jake Jorgovan to talk about his startup journey. Chartable helps podcast producers and advertisers with analytics and attribution which provide valuable insight on views, campaign results, and reach.
Episode 106: Using Transformation, Teamwork, and Timing to Ensure Success with François Boissel and Fred Cogny of Novadiscovery
François Boissel, CEO and Co-Founder at Novadiscovery & Frederic Cogny, CTO, join Ledge in today’s podcast which is filled with double the learning. This co-founding duo established a company that enables simulations of clinical trials. Their approach ensures better accuracy, quicker approval, and more affordable trials.
Episode 105: Improving the Fund Industry Using Technology with Kevin Walkup of Harmonate
Kevin Walkup, CEO at Harmonate talks about bringing technology and change to a very traditional industry. His company works with the funding industry. It is an industry that is very risk-averse and extremely careful about handling the finances of its investors.
Episode 104: Perspectives in Marketing Principles and Careers from a Unicorn CMO with Paul Cowan of FreshBooks
Paul Cowan, Chief Marketing Officer at FreshBooks joins the podcast. The startup recently achieved unicorn status after obtaining $130 million in funding.
Cowan shares that the product must be aligned with the customer experience. He thinks marketing should be more actively involved in this. Being able to connect the customer insights with the product ensures a better experience. It also allows you to stay the course to develop raving fans.
Episode 103: Customer-Focused Revenue Growth with Sri Ayyeppen of Argano
Sri Ayyeppen, CRO at Argano shares his vision of facilitating the age of digital customization for customers across multiple industries on today’s podcast.
Episode 102: Building a Digital Front Door Healthcare Solution by Bootstrapping with Keith Algozzine of UCM Digital Health
Keith Algozzine, Founder and CEO at UCM Digital Health joins co-host Ledge for an insightful discussion on starting your business. UCM Digital Health is a revolutionary player in transforming healthcare. It does this by taking the burden off the ER and into the digital space.
Episode 101: Achieving More with What You Have through Strategy, with Khalil Stultz
Khalil Stultz, Growth Strategist, joins Ledge to share his insights around using strategy to accomplish more. He also talks about development and mindset to take your business to the next level.
Episode 100: Doing More in Less Time with the Right Team and Tech, with Cindy Jordan of Pyx Health
Cindy Jordan, CEO at Pyx Health, shows us how passion and purpose are equally as important as funding when starting up a company. She founded Pyx Health to help identify and intervene for loneliness. Loneliness is an indicator of depression, an illness that has led to the loss of many young lives.
Episode 99: Scaling Your Startup Sustainably Through More Deliberate Steps with Justin Nassiri of Captivate.ai
Justin Nassiri, Founder & CEO at Captivate.ai, joins co-host Ledge for a great discussion on startups. Nassiri, a veteran, podcaster, and serial entrepreneur, has founded several startups and shares valuable lessons he has picked up along the way.
Episode 98: Making an Impact in Curing Cancer through People Leadership and Technology with Marie E Lamont of Inteliquet
Marie E Lamont, President / COO at Inteliquet shares how leading people and leveraging technology can help cure cancer. Inteliquet drastically cuts the extra cost and time for cancer centers looking to use clinical trials on their patients. It does this by using AI and NLP to accelerate the application of trials.
Episode 97: Solving Multiple Business Problems with Data and Innovation with Alec Zopf of Wellth Inc.
Alec Zopf, CTO and Cofounder of Wellth Inc. shares lessons in his startup journey. His company helps drive better and cost-effective outcomes in healthcare. It does this by motivating patients to develop healthier choices and habits.
Episode 96: Transforming Ideas into Innovation with Harshit Jain of Doceree
Harshit Jain, Founder and CEO at Doceree, joins Ledge to share his experience starting up a digital business in unproven territory. Doceree provides a programmatic marketing platform targeted specifically for physicians. It allows pharmaceutical companies and medical services providers to market their products directly to physicians through a digital platform.
Episode 95: Turning Data Into Effective Cancer-Fighting Actions Using AI with Gerry Hogue of VieCure
Gerry Hogue, President & Founder at VieCure, is joining the fight against cancer. His company is doing it by providing a unified AI-based platform that supports cancer treatment centers. VieCure takes all the data, treatments, and operational logistics involved and puts them together into a single platform. This macro approach ensures treatments are targeted, efficient, and also more economical by saving a lot of time.
Episode 94: Using Lean Startup to Be Flexible with the Market’s Needs with Ted Gutierrez of SecurityGate.io
Ted Gutierrez, CEO at SecurityGate.io, joins the show on a great discussion about product creation and pricing strategies that match the market. Gutierrez carries extensive experience in securing critical infrastructure. His startup takes security audits and compliance measures to the next level through a SaaS platform.
Episode 93: Transforming Ideas into Innovation through Empowerment and Belief, with Gareth Genner of Trust Stamp
Gareth Genner, Co-founder and CEO at Trust Stamp, joins this episode to discuss how empowering people to run with ideas leads to innovation. He also talks about how he was able to find amazing talent by giving opportunities and training to people from various geographies.
Episode 92: Enabling More Makers with No-Code Enterprise Software with Sagi Eliyahu of Tonkean
Sagi Eliyahu, Co-Founder and CEO at Tonkean, joins Ledge to talk about his startup epiphany, particularly on the product side. His successful career in engineering and R&D opened his eyes to the business problems that various operational departments are burdened with. This holds especially true when they work with each other.
Episode 91: Balancing Your Resources Is the Key to Startup Success with Bob Bickel of GiveSignup and RunSignup
Bob Bickel, Founder at GiveSignup and RunSignup joins co-host Ledge to share how he converted his passion into a great startup company. Bickel has been a passionate runner since his collegiate athletic days. He built RunSignup to help race organizers like nonprofits efficiently raise the supporter experience.
Episode 90: Startup Leadership Fundamentals with Erik Kostelnik of Postal.io
Erik Kostelnik, Founder/CEO at Postal.io, talks about the impact and effect of offline marketing campaigns. Offline marketing campaigns refer to direct mail, handwritten notes, gifts, or corporate swag. With marketing efforts pivoting to digital due to its reach and convenience, Kostelnik argues that offline is now even more significant. His case studies have shown a 20% increase in conversion through effective use of offline campaigns.
Episode 89: Simplifying Alignment of Goals and People, with Michael Cheng of Lumen5
In this episode of Leaders of B2B podcast, Michael Cheng, CEO and Co-Founder of Lumen5, shares what he learned on his entrepreneurial journey leading to the development of Lumen5. He emphasizes simplifying the alignment of people with the small company’s vision, mission, and unique differentiating proposition. The company now has 40+ staff on the books.
Episode 88: Enhancing Your Digital Marketing Strategy with Micro-influencers with Vinod Varma of Creator.co
Vinod Varma, Co-Founder & CEO at Creator.co, joins us to talk about how he is making digital marketing much easier for brands and content providers to meet and collaborate.