Episode 67: The Right Timing Matters with Tom Murphy of Scilicet
In this episode of Leaders of B2B, Tom Murphy, the CEO and Founder of Scilicet, joins us for an in-depth discussion on implementing innovative products before their time. Scilicet is a platform designed to enable sales decisions in the automotive industry. The industry is a prime example where supplier and distributor information is disjointed. As a result, opportunities on deals, such as incentives, are not strategically placed. Scilicet mediates this information chasm through its SaaS platform. The platform takes data and spews them out into usable information.
Episode 66: Innovating and Improving the Direct Mail Channel with Martin Twellmeyer of optilyz
In this episode of the Leaders of B2B, Martin Twellmeyer, Founder of optilyz, talks about the continued relevance of direct mail in marketing. Optilyz provides a digital solution for sending out physical mail to customers all over Europe.
Episode 65: Scaling Your Product Through Delegation and Empowerment with Shaina Weisinger of Repurpose House
On this episode of the Leaders of B2B, Shaina Weisinger, Founder and CEO of Repurpose House, discusses her startup journey. She talks about how she pivoted her initial product offering, which was producing videos. Realizing the effort and time to produce long content only for it to be used once, she saw an opportunity. Today, her company Repurpose House cuts your content in so many different ways to reach different audiences.
Episode 64: Navigating New Markets and New Products with Pablo Calabuig, CEO North America at GoAigua
Our guest today is Pablo Calabuig, CEO North America at GoAigua.
Episode 63: Building a Sales-Focused SaaS Company with Bob Laurenzo of DecuSoft
Bob Laurenzo, CEO of DecuSoft, joins Ledge for a great discussion on sales and software. Laurenzo has had a solid career mastering sales, and his revenue-generation skills are the lifeblood of the businesses he has led.
Episode 62: Being a Serial Entrepreneur in Software Startups with Chuck Myers of Cogniac
Chuck Myers, CEO of Cogniac Corporation, joins Ledge on today’s Leaders of B2B podcast. The podcast talks about Myers’ journey as a serial entrepreneur and serial CEO. The discussion is full of great leadership lessons from his various career iterations and experiences.
Episode 61: Innovative Marketing with Chris Walker of Refine Labs
Chris Walker, CEO of Refine Labs, joins Jake on this podcast of Leaders of B2B. Walker is a seasoned product manager and marketer who is passionate about innovation and challenging the status quo.
Episode 60: Providing Valuable Software in Telematics with Dale Hanna of Foresight Intelligence
Dale Hanna, CEO of Foresight Intelligence, joins Ledge on the Leaders of B2B today for a great discussion on how Hanna has used his software expertise in leading his business endeavors.
Episode 59: Making An Emotional Connection With Your Customers and Your People with Brett Barlow of Everee
Brett Barlow, CEO of Everee, talks about his journey from marketer to CEO. Everee provides solutions for company payroll, easing the payroll process for both employers and employees.
Episode 58: Using Computer Simulations to Make Medical Devices Better with Arlen Ward of System Insight Engineering
Our guest on today’s podcast is Arlen Ward, Principal and CEO at System Insight Engineering. His discussion with Ledge covers his fantastic startup journey, the science behind his product, and how he built his sales strategy for it.
Episode 57: Designing a Flexible Product with Customer Feedback with Matt Doyle of Array
Matt Doyle, CEO of Array, joins host Ledge on today’s Leaders of B2B podcast. Array provides a software as a service solution aimed at operational and process experts. It allows them to create an application to help the process flow without involving the IT department, and it does this through a no-code interface.
Episode 56: Making A Great Product in the Data Security Space by Using Customer Input, with Rajesh Parthasarathy of MENTIS
Rajesh Parthasarathy, CEO of MENTIS, joins us for a fun and insightful discussion on his approach to business. Rajesh has led his startup company to success in the data security industry.
Episode 55: Making Traditional Industrial Plants Better Through Software, with John Antanies of Envoy Development
Today, Ledge hosts an episode featuring John Antanies, Principal and Founder of Envoy Development. Antanies has built his company serving a segment not usually associated with software—Envoy Development focuses on manufacturing plants like paper mills and chemical refineries.
Episode 54: Innovating the Medium of Reading Through Your People with Poet De’Medici of Tomestic
Today’s podcast features an insightful and meditative discussion with Poet De’Medici, CEO of Tomestic. De’Medici envisions a revolution in learning and knowledge absorption. He aims to do this by enhancing the current medium with augmented reality.
Episode 53: Developing a Product for the Life Science Niche Market with Dave Gulezian of Alucio
Dave Gulezian, Co-Founder and CEO of Alucio, joins today’s podcast to talk about creating a tech platform for a niche industry. His platform, Alucio, brings a multitude of features to life science firms, including pharmaceutical, biotechnology, and medical device firms, among others.
Episode 52: Leveraging the Right Market Strategy to Your Advantage with Sean Leonard of JumpDEMAND
Sean Leonard, CEO and Co-Founder of JumpDEMAND, joins us on today’s show. He shares his ideas and insights on working smarter in sales and marketing. His company provides technological tools to help automate these processes, resulting in more efficient use of resources— particularly your employees’ time.
Episode 51: Marketing Across Various Audiences with Tiffaney Fox Quintana of Stampli
Tiffaney Fox Quintana, Vice President of Marketing at Stampli, joins us on our podcast to talk about her extensive experience and expertise in marketing.
Episode 50: Converting podcasts interviews into revenue
In today’s business world, having the most innovative product since the invention of sliced bread is no longer enough to take you to the finish line. The global tech market is now more accessible than ever—it lies at everyone’s fingertips—and this phenomenon has been viewed in a positive manner. Enhanced competition leads to innovation, which translates into more appealing prices for consumers.
Episode 49: Customer Experience as a Differentiator in the Digital Era with Asbed Kassis of Alena Solutions
Asbed Kassis, CEO and Founder of Alena Solutions, joins us on the podcast to talk about digital solutions and the user experience. Kassis runs a company that can develop the entire backbone of a company’s digital transformation. His key differentiator belief is the approach they take.
Episode 48: Supercharging Your Sales Strategy with Channels, with Cory Snyder of Maropost
Cory Snyder, Vice President of Channel at Maropost and one of the Board Directors at the Cloud Software Association, joins today’s podcast. He talks about the power of working together, both internally and with other companies.