Episode 127: Using Technology and Automation to Drive Customer Success with Sonciary Pérez of Quala
Sonciary Pérez, Co-Founder of Quala.io, shares her startup journey on this show. Her startup journey is a mixture of building a product and solving problems in an area she is passionate about.
Episode 126: Increasing Employee Engagement With Data and Transparency with David Kindlon of Eppione
David Kindlon, CEO and Co-Founder of Eppione, joins the show to talk about an extremely relevant topic in business today: human resource management.
Episode 125: Leadership in Marketing at Large Organizations with Oliver Nutt of General Dynamics Information Technology
Oliver Nutt, Vice President, Marketing and External Communications at General Dynamics Information Technology (GDIT), shares insights about the importance of branding, leading large organizations, and navigating change.
Episode 124: Using Product-Led Growth to Scale Your Startup with Esben Friis-Jensen of Userflow
Esben Friis-Jensen, Co-Founder and Chief Growth Officer of Userflow, joins Noah on the show to talk about the value of product-led growth to fuel your startup. He also talks about how he was able to improve his startup journey on the next round as a founder.
Episode 123: Starting Up an Unstructured Data AI Company with Slater Victoroff of Indico Data
Slater Victoroff, Founder and CTO of Indico, joins Noah to talk about his startup journey and the next level of AI. His company Indico Data works on unstructured data. They use analytics with AI to create tools that arm the users and subject matter experts.
Episode 122: Taking Demand Generation Further with Customer Generation with Garrett Mehrguth of Directive
Garrett Mehrguth, CEO of Directive, joins Ledge to share his expertise in marketing and his insights as a successful business leader. Directive Consulting has been providing customer generation for software companies for the last eight years.
Episode 121: The Importance of Demand Generation in Driving Sales with Eric Stockton of Constant Contact
Eric Stockton, VP of Demand Generation at Constant Contact, shares his career journey that has led to his expertise in revenue generation.
Episode 120: Accounting to Maximize People, Performance, and Profits with Stephen King of GrowthForce
Stephen King, Founder and CEO of GrowthForce, joins today’s podcast with some great insight for business leaders. Accounting is a key business function, providing data to help you manage your strategy. Smaller businesses and startups need to deal with the added cost of this function, which often comes even before they have the revenue to cover it.
Episode 119: Marketing Communication in the IT Space with Alexis Chiagouris of Ensono
Alexis Chiagouris, director of global marketing communications and brand at Ensono, shares insights in marketing specific to the IT space. As the IT industry has grown, so has the saturation of providers in the space. Creating brand awareness through a marketing communications plan is essential to success.
Episode 118: Telling Your Company's Story By Using Presentations with James Ontra of Shufflrr
James Ontra, CEO of Shufflrr, shares how powerful the story of your business can be in closing deals. He argues that presentations, an integral part of any business, are often done inefficiently and ineffectively. Experiencing this business problem first-hand inspired Ontra to found Shufflrr, a presentation management solution.
Episode 117: Introducing Noah Tetzner, Our New Co-host on Leaders of B2B
This special episode of Leaders of B2B features Noah Tetzner. Noah will be the show’s new co-host along with Ledge and Jake.
Episode 116: The Importance of Raising Capital Correctly with Asher Ismail of Uncapped
Asher Ismail, co-founder at Uncapped, discusses a very important topic for founders and business leaders: raising capital.
Episode 115: Automation and Innovation in the Supply Chain Industry with Pieter Krynauw of ThruWave Inc.
Pieter Krynauw, CEO at ThruWave Inc., shares valuable insight on innovation, as well as preparing yourself for a journey in entrepreneurship. Krynauw’s startup helps improve supply chain efficiency by enhancing millimeter wave technology with software.
Episode 114: Insights on Marketing and Communication with Mackenzie Farone of Carmeuse Americas
Mackenzie Farone, manager of marketing communications at Carmeuse Americas, shares her expertise and insights on marketing, particularly in marcom.
Episode 113: Insights on Podcasting and Its Impact on Business Marketing with Laura Hoffman of ThruWave, Inc.
Laura Hoffman, head of marketing and communications at ThruWave Inc, has a great exchange of ideas with host Ledge about podcasting. She shares her outlook on its importance to marketing, current trends, and its future.
Episode 112: Strategic CFO Support for Startups with Scott Sehon of Mod 4 Finance
Scott Sehon, owner of Mod 4 Finance, talks about his leap into entrepreneurship along with the importance of his business model. In 2017, Sehon took on his experience as capital and embarked on providing fractional CFO work for startups.
Episode 111: Perspectives on Marketing and Being a Female Business Leader with Filippa Noghani of Virtusa
Filippa Noghani, Head of Marketing BFS and Strategic Accounts at Virtusa, shares her insights on working at both startups and large companies. She also shares her experience sitting on the Board and being Marketing Chair of NYC Fintech for Women, an organization that helps level the playing field for female business leaders in Fintech. She threshes out comparisons from her marketing experience. In addition, she lends her perspective as a female business leader in the workplace.
Episode 110: Founding a Startup That Helps Startups with Yin Wu of Pulley
Yin Wu, the founder of Pulley, discusses how her solution tackles the core of every startup: equity capitalization. The cap table is vital to a startup because it reflects the company’s value. This means that every performance indicator leads to this.
Episode 109: Building a Marketplace Platform with Solid Strategy and Happy Participants with David Ciccarelli of Voices.com
David Ciccarelli, co-founder and CEO of Voices.com, shares how his startup in 2005 has ended up being the largest marketplace for voice talent. With over one million members spanning 160 countries, the platform generates 5,000 jobs a month.
Episode 108: Valuable Startup Lessons from an Innovative FinTech Company with Jeffrey Hull of Savvy Financial
Jeffrey Hull, Founder of Savvy Financial, shares his startup journey with Ledge. As most startup founders can relate to, the path he has taken is laden with adjustments and iterations. SavvyFi empowers families to save for college and pay off student debt with the help of gifts from friends and family and cashback rewards.